Bottle Rocket Advisors is a consulting practice focused on helping clients grow sales, improve profitability, and scale up. We do that by defining...

  • Strategy that reflects genuine market opportunities and company capabilities.

  • Culture evolution that empowers the best attributes of the collective spirit of your team.

  • Execution plans with clarity, accountability, and collaboration.

As Co-founder/President of a start up company, executive officer of WD-40 (a $1.5 billion market cap company), global chief strategy officer, VP Marketing, public company CFO, and board member, Mike Irwin faced many unique challenges and opportunities. He brings an experienced outsider's perspective, an insider's operational awareness, and an owner's sense of urgency. He is also co-host of the podcast, What I Wish I Knew with Mike Irwin & Simon Daw.

About Mike

The mission of Bottle Rocket is to help you find your next. What We Do